Section 63. Labeling of imitation cheese; imitation cheese food and products containing imitation cheese

1.  Whenever  the  brand name or product  designation of imitation cheese or imitation cheese food  appears  on  a
  package,  the  brand  name  or product designation, whichever is larger,
  shall be immediately preceded, without intervening  printed  or  graphic
  material  by  the  word  imitation and the name of the food imitated, in
  letters of the same color and on the same contrasting background and  of
  equal  size  as  the  brand  name  or  product designation, whichever is
  larger.
    2. On  the  label  of  any  product  containing  imitation  cheese  or
  imitation  cheese  food,  the  product  designation shall be immediately
  preceded or  followed  by  the  words  "contains  imitation  cheese"  or
  "contains imitation cheese food" whichever is appropriate, in letters of
  the  same color and on the same contrasting background and of equal size
  as the product designation.
    3. Whenever imitation cheese or imitation cheese food  is  used  in  a
  product  which  is  offered  for  sale  for  carry  out  or  on premises
  consumption, a sign shall be prominently posted at  the  place  of  sale
  which states the product designation of the food followed immediately by
  the  words  "contains  imitation  cheese"  or "contains imitation cheese
  food," whichever is appropriate. The letters on such sign  shall  be  in
  block  letters  at  least  three  inches  in height and on a contrasting
  background which can be easily read by consumers under normal conditions
  of purchase.
    4. Whenever any product which contains imitation cheese  or  imitation
  cheese  food product is offered for sale on the menu of any service food
  establishment, the product designation on such menu shall be immediately
  followed by the words "contains imitation cheese" or "contains imitation
  cheese food", whichever is appropriate, in letters of equal size and  on
  a contrasting background.
    5.  Whenever  any imitation cheese or imitation cheese food product is
  placed on the tables or otherwise made available for use by customers in
  any service food establishment, the container of such product  shall  be
  conspicuously  labeled  "imitation  cheese",  or  "imitation cheese food
  product".
    6. The commissioner shall promulgate such rules and regulations as are
  necessary and appropriate to carry out the provisions of  this  section,
  including  specific  identification  of  imitation  cheese and imitation
  cheese food.