Section 863. Enforcement

(1) Any violation of this article shall be deemed
  to be unlawful for purposes of sections  three  hundred  forty-nine  and
  three hundred fifty of article twenty-two-A of this chapter.
    (2)  Any  person  who  engages  in repeated violations of this article
  shall be deemed to have engaged in persistent fraud  or  illegality  for
  purposes  of  subdivision twelve of section sixty-three of the executive
  law.
    (3) The attorney general may bring an action pursuant to that  article
  twenty-two-A or pursuant to that subdivision twelve to enjoin violations
  of this article and seek restitution for any person entitled thereto. In
  addition,  the  attorney  general  may recover, in addition to any other
  relief provided by law a civil penalty of five hundred dollars for  each
  violation to be forfeited to the state of New York.
    (4)  In  connection  with  any  such action or proceeding the attorney
  general may take proof and issue  subpoenas  in  accordance  with  civil
  practice law and rules.